Social Media Manager - Ukraine

Location: Ukraine (preferably Kyiv)

Contract Start Date: early or mid-November 2022.

Contract End Date:  June 30, 2023.

Contract Type:  Consultant - Full Time

Introduction:

The Institute for War & Peace Reporting (IWPR) is an independent not-for-profit organisation working to empower local voices on the frontline to drive positive change in areas of conflict, crisis or transition in nearly 30 countries around the world. Since our founding during the Balkans conflict in 1991, IWPR has helped civic activists, human rights defenders, women’s rights advocates, and independent journalists make their voices heard and drive positive change in MENA, Africa, Asia, Europe and Latin America.

IWPR has been active in Ukraine since 2014, responding to the urgent demand for more balanced conflict reporting and journalists' safety and security skills. Since then, we have expanded our programming to support regional media and investigative journalism centers.  This includes a range of anti-corruption and civic oversight initiatives tackling transparency and accountability issues and fostering collaboration between civil society and the media. Our work in the country seeks to respond to the needs of local citizens and empower them to claim their rights, promoting cross sectoral collaboration and regional level networks to maximise the impact and learning from programmes.

The Role:

IWPR seeks a Social Media Manager to manage the project’s interactions with the public by implementing social media platforms’ content strategies, with focus on Twitter for the European audiences.  There will also be a number of related activities, as and when required, to be delivered under IWPR’s MATRA-funded ‘Ukraine Forward: Amplifying Analysis’ project.

This is a new and exciting role suitable for a local English-speaking communication expert with strong experience in promoting social media presence for non-profits or social causes, engaging audiences and packaging socio-political and economic content and analyses into engaging formats suitable for social media. Experience with foreign (European) audiences, think tanks, experts, opinion leaders and media will be a plus.

The Ukraine Forward project will provide local voices with technical assistance in communications and editorial support to improve the quality of Ukrainian-authored content, increase its reach amongst international audiences, and provide local insights into the multifaceted dimensions of the war and its implications to international groups, especially in European Union states. In doing so, the project will facilitate connections between local and international expert communities to increase representation of Ukrainian voices in international coverage of the war and enable the country’s continued visibility on the international agenda. Ultimately, the project will bring Ukrainian expertise to the fore and support continued engagement with the Russian aggression amongst international audiences.

In this role you will:

• Develop creative and engaging social media strategies;
• Plan and develop project related social media communication activities;
• Generate, commission, edit, publish and share engaging social media related content including posts/tweets, short videos, infographics etc;
• Build a solid social media presence for the project;
• Promote IWPR content on social media channels. Develop new communication channels (namely, Twitter) to increase the reach of analytical products to target audiences, primarily in Europe;
• Assist with coordinating supplementary content shared on social media channels, for both IWPR and partner organisations;
• Translate, review, proofread, and edit subtitles or other captions for multimedia productions;
• Communicate with followers, respond to queries in a timely manner and monitor TA reviews;
• Build project goals awareness by engaging relevant influencers;
• Analyse data to determine whether social media campaigns have achieved their objectives;
• Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity;
• Submit programmatic reporting related to social media activity;
• Compile materials for IWPR’s global communication channels;
• Carry out any other duties that may reasonably be required in line with the main duties;
• Report to Ukraine Project Manager based in Kyiv.

The successful candidate will have:

• University degree in journalism/communication or equivalent education and experience;
• Social media marketing experience;
• Experience developing social media strategies;
• Experience working with and developing a marketing plan;
• Ability to develop the right voice for each social media platform;
• Proven ability to build social media communities;
• Understanding of graphic design principles;
• Ability to measure the success of campaigns;
• Ability to meet deadlines and budget requirements;
• English, Ukrainian and Russian fluency, with strong ability to communicate clearly and concisely in all languages.
• Advanced computer skills and experience in handling of web-based management and communication systems.
• Strong communication, liaison and interpersonal skills to work effectively with people at all levels.
• An eye for detail along with critical thinking;
• Prioritising and multitasking;
• Conceptual creative abilities;

Principals only. No calls please. Only those who have been selected for interviews will be contacted. IWPR will never ask for payment for recruitment.

IWPR is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, veteran status or pregnancy and maternity.