SOCIAL MEDIA COORDINATOR

Diversity is the acknowledgment, promotion and celebration of our differences and similarities. All racial identities, ethnicities, sexes, nationalities, gender identities and expressions, physical and mental abilities, sexual orientations, ages, spiritualities, points of view and socioeconomic statuses can fit in with us. We support individuals from around the world and serve communities affected by disasters with purpose. Response, recovery, resilience and renewal are why we exist. Respect for the value of diversity, inclusion and social justice drives us forward every day. Everyone is welcome.

Position Purpose

A versatile position within a dynamic nonprofit that provides community-inspired, volunteer-powered disaster relief.  The Social Media Coordinator is a full-time position that is responsible for planning, developing and implementing All Hands and Hearts’ social media strategy to drive brand awareness, volunteer recruitment and donor interest. The role is also responsible for reporting social analytics on a monthly basis, and content planning based on creative data-driven decisions. This role will report to the Creative Manager and also work closely with other departments to ensure social media efforts align with larger campaigns and organizational objectives.

Reporting Relationships

• Reports to Creative Manager
• Roles reporting to position None
• Approximate number of reports  0

Essential Functions

• Leading the social media strategy and content planning processes, including, but not limited to:

  • developing the social calendar that reflects the cross-departmental input
  • sourcing images/videos
  • writing and editing copy
  • curating third-party content
  • executing daily posts
  • identifying opportunities to reach new audiences across all social media platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.)

• Collaborate with the creative team to produce compelling visuals, videos, and written content that aligns with organizational goals.

• Ensure consistent and inclusive language across all communications, reflecting our brand voice.

• Coordinate with marketing, program teams, and leadership to ensure alignment of messaging and goals.

• Leveraging our brand platform to amplify stories from a diverse community of storytellers — from people in the communities we serve to volunteers, staff and partners.

• Develop and maintain a social media content calendar aligned with program updates, campaigns, and broader organizational goals.

• Growing an online community of engaged followers through creative initiatives, data-driven experiments, responding to messages and participating in community discussions.

• Staying on top of evolving organic social media trends/news and strategizing how the organization can or will take part.

• Report social media analytics on a monthly basis, deriving insights and recommendations for the marketing team.

• Coordinate with off and on-program teams to highlight on-the-ground activities and impact stories.

• Identify and build relationships with influencers, ambassadors, and content creators who align with All Hands and Hearts’ mission.

• Act as a bridge between departments to gather content and feedback, ensuring seamless integration into social media plans.

• Perform other duties as assigned

• We have decided to relax the requirement for Covid-19 vaccination for on program staff. While we still strongly recommend Covid-19 vaccination, along with other standard and travel immunizations as recommended by the CDC and WHO, Covid-19 vacation will no longer be required.

Position Requirements

• Education High School Diploma or equivalent; specialized training in social media/digital marketing and writing is strongly preferred
• Related Experience 1 year experience, either in an internship experience, freelance or personal blogger/influencer experience. The individual may also have 1 year experience in an entry-level marketing or communication role to qualify for this position.
• Special Competencies/Certifications Exceptional written and oral communication skills in English. Excellent writing and proofreading skills in Spanish are desirable. Confident working with Google Workspace, particularly Google Docs and Google Sheets. Excellent knowledge of Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok and other social media best practices. Practical knowledge of social media KPIs and web traffic metrics. Applicants need to be well organized and have a flexible approach to managing multiple tasks and prioritizing them appropriately. The individual is able to manage a large workload and perform in a fast-paced environment. Relationship Builder: You’re skilled at fostering meaningful connections with influencers, partners and stakeholders. Experience using graphic design software ; Basic video editing skills; Knowledge of Social Media KPIs; Content Strategy Development.

Working Conditions and Physical Demands

• Home office environment
• Constantly operates computer
• Travel up to 25% of the time
• There may be the need to adjust working hours to accommodate immediate necessary response or changes (i.e. after a disaster) or weekends (e.g. special events, campaigns, and disasters)
• Living in communal environment while on program

Compensation & Benefits

• Compensation: Typical starting salary is $33,000-$36,000 based on skills and experience, and up to $37,500 for highly qualified candidates. Annual pay increases may be available, up to a salary maximum of $45,000.  This is a non-exempt position.
• Flexible working hours
• Unlimited PTO
• Opportunity to travel to program
• Medical, vision, and dental insurance plans (US Employees)
• Flex Spending Account (US Employees)
• 401K with safe harbor match for U.S. staff (US Employees)

All Hands and Hearts is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, Veteran status, age, or any other protected characteristic.

Keywords

Social MediaCoordinatorContent PlanningSocial StrategyCommunityDisaster ReliefVolunteer RecruitmentBrand AwarenessData-Driven DecisionsAnalyticsContent CalendarSocial PlatformsEngagementInfluencersAmbassadorsCommunicationRelationship BuildingSocial Justice