Senior Copywriter

Company Profile: candi is a dedicated solar partner for businesses across Asia and Africa. Combining the international capital of our Swiss-based platform with local expertise in these regions, we’re able to provide a unique offering to this underserved sector. In doing so, we aim to have a big social impact, reduce carbon emissions, create jobs, increase energy access, and save money for businesses of all sizes in emerging markets.

Our approach is to take the risk so our partners don’t have to, providing businesses with flexible, end-to-end solar and battery solutions that are built to last. Our shared value model leverages our experience in customisable finance and performance offerings, quality engineering, and data-enabled asset management to help guarantee optimised systems, lowering the barrier to entry and maximising returns. www.candi.solar

Job Summary: The company is looking to recruit a skilled and creative Copywriter with 5 years of professional experience to join our team. The ideal candidate will have a strong background in content creation across various formats, including emailers, newsletters, blogs, case studies, white papers, and social media posts. You will play a key role in shaping candi solar's voice and ensuring all content aligns with our brand and messaging.

Specifically, the job requires taking ownership of the following for the Global team:

• Collaborate with internal cross-functional stakeholders to build content, including compiling information on completed projects, extracting valuable insights, and fact-checking with team members
• Write engaging and persuasive content for email campaigns, newsletters, blogs, case studies, white papers, and social media posts. Also, write scripts for video recordings featuring internal team members on specific topics
• Develop content that is aligned with candi solar's brand voice and messaging
• Collaborate with the marketing and design teams to create content that supports broader marketing campaigns
• Research and stay up-to-date with industry trends to produce relevant and timely content
• Edit and proofread content to ensure clarity, accuracy, and consistency
• Optimize content for SEO and digital platforms to drive engagement and reach
• Assist in developing content strategies to enhance brand awareness and lead generation
• Manage multiple projects and deadlines, ensuring timely delivery of high-quality content

Location: South Africa or India (Hybrid role, combined with working from home)

Hours: Full time (Five days a week)

Job Requirements:

• Bachelor’s degree in English, Communications, Marketing, Journalism, or a related field
• 5 years of professional copywriting experience, preferably in the renewable energy or B2B industry
• Strong writing, editing, and proofreading skills
• Proven ability to write for various formats, including emailers, newsletters, blogs, case studies, white papers, and social media posts
• Experience with SEO and digital content optimisation
• Ability to work independently and as part of a collaborative team. Candidates must be able to manage deadlines effectively while accommodating working hours in South Africa, India and different time zones as required
• Excellent organizational skills and the ability to manage multiple projects simultaneously
• Strong attention to detail and commitment to delivering high-quality content
• Experience in the solar or renewable energy industry is a plus
• Familiarity with content management systems (CMS) and email marketing platforms is a plus

Working Culture:

• You agree to live out the candi values every day of your employment: this includes to put empathy before ego, being authentic no matter what, that we get it done as one and follow the candi principle that less is more
• A dynamic, cross-functional team player, willing to take initiative on projects in the context of a multicultural scale-up trying to execute big, bold ideas.
• Having experience working for an international company, or having studied or worked abroad, is considered a plus.
• You must be open, honest, trustworthy, a strong communicator, and understand that what we get done as a team surpasses what we get done individually.
• candi is an equal opportunities employer.

candi is unique because...

• We focus on helping businesses of all sizes in emerging markets get access to cheap, clean rooftop solar energy.
• We have a strong emphasis on a client-centric & innovation-driven working culture.
• We are an international team where remote working is commonplace, where we trust our team members to actively carve out a role for themselves according to their skillset.

Only qualified candidates will be contacted.

Keywords

CopywriterContent CreationBrand VoiceSEORenewable EnergyB2BMarketing CampaignsDigital PlatformsContent ManagementEmail Marketing