Assistant Recruitment Manager, Central China

Assistant Recruitment Manager, Student Recruitment

Central China

About Us

Shorelight is reinventing the international education experience for both students and universities. In partnership with leading U.S. institutions, we build innovative degree programs—whether on campus or cloud-based, in the United States or students’ home countries—that help students thrive and create a new generation of successful, globally minded alumni.

Job Overview

The Assistant Recruitment Manager, Student Recruitment, assists in executing a student recruitment strategy across Central China that targets international students seeking U.S. university degrees. The role includes account management of Shorelight’s regional network of recruiters, schools, and universities, along with building and managing direct-to-student marketing campaigns that drive enrollments to Shorelight’s university partners.

Essential Functions

• Execute Shorelight’s university partners’ student recruitment strategies, partnering with the Recruitment Manager as well as Shorelight’s Global Marketing Team for all marketing and advertising strategies and collateral
• Help manage key channel accounts and partnerships to achieve enrollment targets for all university partnerships
• Maintain a data-driven approach to recruitment, monitoring enrollment trends, and reporting on all phases of recruitment process to the Recruitment Manager, using technology systems
• Maintain maximum levels of competitor awareness, product knowledge, and market intelligence
• Travel extensively to attend recruitment and outreach activities, seminars, conferences, meetings, and training events to build strong and lasting relationships with current and prospective students, families, faculty, staff, agents, partners, and other external institutions and vendors
• Execute efficient and streamlined processes for all stages of the recruitment process (inquiry, application, assessment, offer, acceptance, visa applications, orientation, etc.) with a strong focus on conversion of inquiries to applications
• Work effectively with the university liaisons to ensure smooth entry into the school or program (working with finance offices on incoming deposits, tracking of payments, processing of agent contracts and commissions, as necessary; assisting incoming students with form completion; coordinating arrival transportation for new, incoming students; etc.)

Minimum Qualifications

• Bachelor’s degree or above, preferably in marketing, communications, business, international relations, or related area
• Proficient in English, Native in Chinese
• 3+ years of experience in the international education/recruitment industry in Central China
• Strong sales and account management skills
• Proven track record of working collaboratively in a matrix governance model
• Proficient with technology and reporting programs/systems
• Excellent communication and presentation skills
• Exemplary customer service skills and ability to foster a customer service ethic within the work team
• Willingness to travel
• Eligibility to work in the hiring location without sponsorship

Preferred Qualifications

• Strategic-minded and sales-driven, with strong drive for results, and pressure-resilient
• Existing network and relationships within the education industry in Central China; strong working knowledge of key international markets, programs, and products; and US higher education are all pluses

Application Process

To apply for this position, please visit the Shorelight Careers page to submit an application with a resume and cover letter or send application to recruitmentchina@shorelight.com

Shorelight is an Equal Opportunity Employer.