Ashoka - Global Digital Marketing Analyst

Position at Ashoka

TL;DR The global digital marketing analyst will strategize with communications teams across all continents so that: digital communications and business intelligence will move forward at Ashoka. This is an opportunity to co-lead sustainable digital transformation at one of the largest and most impactful non-profit organizations in the world.

Nature of Work

• Full-time employee
• Hybrid work (only for necessary in-person meetings)
• Truly flexible work hours, ~40 hours a week
• Systematic review of personal and professional goals, every year
• Meet and work with a highly diverse team

Key Roles & Responsibilities

• Co-create strategy, goals, and measurable outcomes for communications campaigns
• Ensure accurate data recording for all Ashoka communications channels
• Co-create communications reports with Ashoka teams
• Improve uptake of data-driven communications across Ashoka teams
• Increase adoption of digital marketing best practices across communications channels
• Manage Ashoka’s Google Ads Grant, globally
• Upgrade communications-related analytics processes and resources
• Explore the use of AI/ML, predictive analytics, and other new avenues in data analytics
• Collaborate on business intelligence projects across Ashoka

Desired Experience & Skills

Experience: At least 3 years of experience in a data-led digital communications role; previous work in non-profit and/or social entrepreneurship sector, preferred

Skilled at using and navigating:

(must-haves)

• Frameworks related to goal-setting and KPI/OKR tracking
• Web analytics tools (such as Google Analytics, Google Tag Manager, etc.)
• Digital communications tools (such as Google Search Console, Lighthouse, etc.)
• ETL and data visualization tools (such as PowerBI, Tableau, Google Data Studio, etc.)

(good-to-haves)

• CMS platforms (such as Drupal, WordPress, etc.)
• Social media and social listening tools (such as Hootsuite, Meltwater, etc.)
• Basic SQL queries and databases
• Conversations across diverse global settings

Mindset & Ethical Fiber

The global digital marketing analyst will:

• Prioritize quality over quantity
• Have the perseverance to teach and coach people
• Be inclusive and empathetic in a variety of scenarios
• Be comfortable challenging others and while being challenged by others
• Create a joyful and meaningful environment of interactions

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For queries and clarifications directly related to the role, reach out to Aravind (akannan@ashoka.org)